V&A Innovate: challenge resources 

V&A Innovate is an annual National Schools Challenge, asking students in years 7, 8 and 9 to work in teams to design a solution to a real-world problem. It is based on design thinking and human and planet-centred design methodologies, and resources are co-designed with teachers and professional designers.

For 2024 – 25, we're asking students to work in teams to respond to one of the three challenge themes: Transform, Belong and Celebrate. The resources and films on this page will help students explore the themes, test their ideas, and present their work to be shared with our panel of judges. Finalist teams win the chance to pitch their ideas to the judges in person at the V&A.

This resource includes all the information you need to take part, including six example session outlines. You can use it as a recipe book of activity ideas and design approaches, and adapt them based on the needs of your group and the time you have available.

The student toolkit includes printable worksheets and tools for students to use to guide them through their design journey.

Introduce each theme through innovative and inspiring objects in the V&A collections, with the theme inspiration toolkit.

If you need these documents in an alternative format, please email innovate@vam.ac.uk.

Watch Object in Focus films, animations and designer inspiration on our YouTube playlist:

Explore our collections to find further inspiration from over 1.2 million objects.

Themes inspiration

The themes this year are Transform, Belong and Celebrate. The theme inspiration pack introduces each of these along with objects from the V&A collections to use as starting points for student research. Watch the films below with designers and curators for more inspiration.

Transform

Adidas X Parley Ultraboost Trainers
Could you imagine yourself as a rescuer of abandoned materials and transform them into a change for the better? Watch to see how these trainers were made from recycled plastic fish nets rescued from the ocean.

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Belong

Extinction Rebellion woodblocks and prints
Watch this film about the development of the Extinction Rebellion woodblocks and prints. What do we learn about how design can be used to develop a strong identity to unite a group of people and their beliefs?

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Celebrate

The Research Institute: LEGO® set by Ellen Kooijman
What everyday opportunities could you use to celebrate a particular group of people or identity? Watch this film about celebrating female roles in the workplace by geoscientist and designer Ellen Kooijman.

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Design process

Watch the 'Innovate Journey' animation with your students to explain the Collect, Make, Share design process and explore what it takes to be part of a human-centred approach.

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How to submit

Students should communicate their design ideas on two A3 sheets using different creative methods. Students can present their idea in any method they think best describes their design to the judges. Students looking for more structure or with less time can use the submission template in the Student Toolkit as guidance.

To enter:

  • Complete teacher evaluation and submission form
  • Ask students to complete student evaluation
  • Email innovate@vam.ac.uk attaching the A3 design sheets. Each JPEG/PDF must have your school and team name in the file name.

Previous submissions

Take a look at example entries from previous finalists and read the judging criteria in the Teacher Toolkit to better understand what the judges will be looking for.